CPC Calculator

Calculate your Cost Per Click (CPC) rates and optimize your pay-per-click advertising campaigns.

CPC Calculator

Calculate the cost per click for your advertising campaigns

Total Campaign Cost ($)

Total Clicks

Understanding CPC

What is CPC?

CPC (Cost Per Click) is the amount an advertiser pays each time a user clicks on their advertisement. It's a key metric in pay-per-click (PPC) advertising campaigns.

CPC Formula

CPC = Total Campaign Cost ÷ Total Clicks

Industry Benchmarks

• Google Ads: $1-4 CPC
• Facebook Ads: $0.50-2 CPC
• LinkedIn Ads: $3-8 CPC
• Display Network: $0.30-1 CPC

Optimization Tips

• Improve Quality Score
• Use negative keywords
• Optimize ad copy
• Target long-tail keywords